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Please use this identifier to cite or link to this item: http://hdl.handle.net/20.500.12710/3209
Title: Marketingul serviciilor medicale în instituţiile private
Other Titles: Marketing of medical services in private institutions
Authors: Dumitru Tintiuc
Baltaga, Sergiu
Issue Date: 2008
Publisher: CEP "Medicina"
Citation: TINTIUC, Dumitru, BALTAGA, Sergiu. Marketingul serviciilor medicale în instituţiile private. In: Anale Științifice ale USMF “Nicolae Testemiţanu”. Ed. a 9-a. Chișinău: CEP Medicina, 2008, vol. 2: Probleme actuale de sănătate publică şi management, pp. 106-108.
Abstract: This article includes general aspects of medical services marketing in private institutions. The development of medical private sector is an actual subject for Moldova and other Eastern European countries in economic transition. Marketing of private medical services will be a tool linked to this development and needs a large implementation in Moldova.
URI: http://repository.usmf.md/handle/20.500.12710/3209
Appears in Collections:Medicină socială și management sanitar

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